Why this young, bilingual couple is the audience streamers covet - News Summed Up

Why this young, bilingual couple is the audience streamers covet


If it were up to Salvador, a schoolteacher with an elite college degree, they’d watch something on Netflix. Maybe “Gentefied,” the hyper-contemporary, Sundance-kissed series that reminds him of his experiences growing up in East L.A. Lately, though, Esmeralda has wanted to watch shows on an upstart Spanish-language streaming service called Pantaya. So they’ve been catching up on “De Viaje con los Derbez” (“On the Road With the Derbez Family”). (Francine Orr / Los Angeles Times)The couple are a personification of the veritable sweet spot for every major entertainment-producing company in North America today.


Source: Los Angeles Times June 13, 2021 12:56 UTC



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