On a new episode of NZ media podcast The Fold, Duncan Greive speaks with Jo Norris, architect of the regional-first paywall sites launched by Stuff today. Given the challenges facing journalism – particularly regional journalism – in this era, I think you have to admire anyone who’s taking such a bold and differentiated swing. The Waikato Times outperforms the Herald and the Waikato market, because it produces content that’s relevant to Waikato people. How much consideration was given to putting a paywall around Stuff itself? And we continue to – we’ve been quite clear, we never say never around a paywall for Stuff, but it’s certainly not within our consideration at this point.

Source: Stuff April 29, 2023 03:34 UTC