Speaking at a press parley in Lagos, the company’s executives shared their achievements in the market to date, key community-focused initiatives, as well as future plans and commitments. Operating in Nigeria for over 40 years, BIC products, they said, have become a household necessity in the country. In 2019, the company further expanded by acquiring the Lucky brand and today, has presence in Nigeria through manufacturing and commercial operations, creating jobs for hundreds. Speaking with The Guardian, General Manager, BIC Nigeria, Guillaume Groues confirmed that over 90 per cent of their workforce in Nigeria are women, in light of their commitment to diversity, equality, and inclusion. We understand that consumer’s expectations are changing everyday and in order to meet this, we decided to kick off a consumer-centric transformation plan.
Source: The Guardian June 29, 2022 04:39 UTC