McDonald’s flipped its logo for International Women’s Day. Then came the backlash - News Summed Up

McDonald’s flipped its logo for International Women’s Day. Then came the backlash


In particular, the company has fought a sustained battle against increases to the minimum wage, an issue that affects women disproportionately. Fast-food behemoth McDonald’s is temporarily flipping its iconic logo and switching its packaging in some U.S. locations — a move meant to celebrate International Women’s Day, the company says. It is also not the first time that women’s groups have identified the minimum wage as a feminist issue. In a statement, spokesperson Lauren Altmin said McDonald’s was proud of that statistic and the role that women play at McDonald’s. The most popular tweet on the subject — circulated far more widely than McDonald’s own Women’s Day message — mocks the company for not embracing more workplace policies designed to help women.


Source: thestar March 08, 2018 20:26 UTC


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