Is It Right For YouTube To Profit From Controversial Personalities? - News Summed Up

Is It Right For YouTube To Profit From Controversial Personalities?


In a tweetstorm shared a few weeks ago, Vox journalist Carlos Maza identified that he was a regular target of Crowder’s videos, constantly attacked over his sexual orientation and ethnicity. “To the extent that Crowder’s show is subscribed and liked, it is not just Crowder but YouTube that makes money." One YouTube content creator, Ettore Fantin-Yusta, said he found YouTube’s decision to demonetize his YouTube channel because of what was being sold on a third-party website. “It is important to note that YouTube, while they take a commission on ads placed in Crowder's videos, does not receive a commission from these t-shirt sales. Despite protest from some brands over having their ads placed next to controversial content on YouTube, YouTube held a 51 percent ad renewal rate among brands in 2018, growing ad revenue in 2018 by 11 percent.


Source: Forbes June 12, 2019 07:17 UTC



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