The information minister has hoped this step would benefit the media industryThe Ministry of Information and Broadcasting has concluded an amicable settlement to the issue of government rates of advertisements for broadcast media. The new slabs agreed with the Pakistan Broadcasters Association (PBA) are estimated to result in savings of seventy percent to the government. These rates will be for peak hours only and will be applicable to all federal and provincial governments’ departments and autonomous bodies. He further reiterated the commitment of the present government to the freedom of media and expression. The Pakistan Broadcaster’s Association was, among others, represented by its Chairman Shakil Masood, and Duraid Qureshi, General Secretary.
Source: The Express Tribune January 12, 2019 05:48 UTC