Accor bets on asset-light growth across brands - News Summed Up

Accor bets on asset-light growth across brands


Accor Hotels, the French hospitality major, has chalked out an expansion plan in India that involves strengthening its presence in existing locations and eyeing a 25 per cent growth in its inventory of around 9,000 rooms over the next five years. At present, the hospitality firm operates 50 properties across nine brands, including Swissotel, Fairmont, Sofitel, Pullman and Ibis. Novotel is the biggest brand in the portfolio with 20 hotels followed by 19 under the Ibis brand. He said the upcoming hotels would follow the asset-light approach whereby Accor will be engaged primarily in managing the property. “The priority of Accor today is to be asset light.


Source: The Telegraph January 11, 2019 19:41 UTC



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